For many people, a good URL shortening service is a necessity. Even I use them quite often. So, I made a hunt in the web for the best URL shortener. I've chosen the ones to check from this article at Mouse In The House that talks about a major disadvantage of using URL shorteners at all - speed. [ I've shortened the URLs of the links above with Bit.ly ! ]
From the 14 options mentioned in the article above, I've shortlisted only 4 services. The reason : services like Binged.it, Fb.me, Goo.gl, Su.pr, Tcm.ch, Twt.tl and Youtu.be need you to register with them, which is big nuisance considering the fact that URL shorteners need to be efficient. And why would anyone take the pain of registering when equally good and even better services are available without the need to register. Twurl.cc, Is.gd and Ow.ly do not have the option of creating custom names. If you do not require custom naming facilities, Ow.ly is my recommendation while Is.gd offers a good sounding name !
So, the 4 services that I recommend using are Bitly, Snurl, Tinyurl and Tr.im in alphabetic order. All these 4 options don't ask you to register but there is an option to register [ this shows you your recently trimmed URLs ( Bit.ly does it without registration itself ) ] in all the 4 cases. Bit.ly and Tr.im even allow you to tweet the URLs as soon as they are shortened [ you'll have to associate the service with Twitter for that, obviously ]. All these examinations make me recommend Bit.ly more than any other service. While Tinyurl has got a decent name to it, you can also take a look at Tr.im.
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